4 Last-Minute Tips to Increase Your Mother’s Day Sales

Maria Bailey
According to the National Retail Federation Mother’s Day in the United States is almost a $24 Billion business. However, most brands miss the mark with their advertising and marketing because they neglect marketing to mothers and focus their efforts on...
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BSM Media Makes Seminole 100 As Fastest-Growing Alumni-Owned Company

Maria Bailey
I’ve always been a risk taker. I guess when you grow up the oldest of 11 children, you have to learn to live outside the box or not get noticed by your siblings. Perhaps I also learned at a young...
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5 Sure-Fire Ways to Increase Your 2018 Easter Sales with Moms

Maria Bailey
Easter is April 1st and that’s no April Fool’s joke. Americans will buy an estimated $18 billion in Easter basket items, a number that will meet last year’s record spend according to the National Retail Federation. Much of that purchasing...
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What is Mom Buying This Easter?

Maria Bailey
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3 Easy Ways to Update Your 2017 Marketing to Moms Tactics to Meet your 2018 Goals

Maria Bailey
Mothers spend in excess of $3.1 trillion in the US economy each year according to research by BSM Media and Department of Agriculture data. It’s likely that this spending power will exceed $3.5 trillion in 2018. How will you capture a...
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